LGBTI travel allies
The Ortzadar LGBT association has launched this strategic programme to involve tourism and service companies that are inherently supportive of of sexual and gender diversity.
The LGBTI Travel Allies label identifies companies that demonstrate a day-to-day commitment to diversity and offer LGBTI-specific products and services.
If you are a company in this sector, join us and show off the label, which is a guarantee for users.
A tool that,in collaboration with Bizkaia Provincial Council and Bilbao City Counci, we are making this tool available to businesses to provide guidance on managing LGBTI diversity with a clear goal, to promote a business sector, especially in tourism,with values that respond to the needs of the LGBTI community.
An increasing number of companies are incorporating diversity policies as a way to make themselves stand out. This commitment is attracting a sector that is a potential user of the travel and services industry. The World Tourism Organisation provides the following data on LGBTI+ tourism
companies
The LGBTI Travel Allies label is a guarantee of implementation of these measures.
Recognition for their work supporting something as essential as human rights.
- An improved social reputation
- Awareness-raising training courses
- A position in an emerging segment
- Promotion of businesses in tourism campaigns
- Priority in BBHARRO contracting
- That the business has a comprehensive action plan on LGBTI issues
- That it has personnel with awareness of the LGBTI situations
- Respect for the rights of LGBTI people
- Products and services aimed at the LGBTI community
non-seasonal tourism
A type of tourism that does not follow the usual seasonal pattern
increased spending
Spends up to 15% more on travel than the heterosexual public
35 million travellers
Much more than a niche market, a wide-ranging and very attractive public
18% of the market
A percentage of tourism that deserves all your attention and that of your company.
join us and show off your label!
Request information by completing this form
A tool adapted to the United Nations Principles of Business Conduct to combat discrimination against lesbian, gay, bisexual, transgender and intersex people and the SDGs that the UN has established to eradicate inequalities.
5.1. ENDING DISCRIMINATION
5.5. WOMEN'S FULL PARTICIPATION AND EQUAL OPPORTUNITIES
8.5. FULL EMPLOYMENT AND DECENT WORK
8.8. LABOUR RIGHTS AND SAFE WORK
9.2. SOCIAL, ECONOMIC AND POLITICAL INCLUSION
10.3. EQUALITY OF OPPORTUNITY
16.1. REDUCING ALL FORMS OF VIOLENCE
17.17 PUBLIC-PRIVATE PARTNERSHIPS
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